Cracking out Marketing Assignment

Cracking out Marketing Assignment

Marketing is one of the vital sub-domains of management. The main scope must not be selling but strategies to the survival of existing markets as well as the innovations.
Tips to write marketing management efficiently:

  • Identify the core of the business given as the assignment.
  • If there is a case study, collect it from web sources.
  • In case of promotion or innovation of a product, choose a product of interest as well as the item you will get lots of data about the same
  • The first two pages must give the entire information about the product chosen for the study and the data about the company which manufactures it.
  • Never copy it from web or books. If you need to include the definitions you can quote from the two one or authors in books.
  • Try to explain the concept in your own words.
  • Make sure all you write is unique for the content.
  • Try to use professional terms and words as much as you can.
  • Do a survey questionnaire may be open-ended or closed-ended about the product.
  • Always try to know the customer satisfaction on the product and write your assignment in that context alone.
  • Never forget to clear your queries with your professors at any point in the work.
  • Never intricate your report with unnecessary data which can confuse your lecturer or evaluator too much.
  • Using theory to understand current marketing practice
  • Researching carefully
  • Presenting clearly
  • Equip your subject expertise
Students should aim to start thinking about the marketing theory they have been learning and to begin using that marketing perspective to better understand specific industries/organizations that are operating in the marketplace. These can be profit-oriented organizations, nonprofits, large, small, local, or international. Students should gain recognition of the role marketing can and does fulfill, and also see that there is a wide range of information available from a range of sources that can be used by organizations for analysis. In writing the report students should understand the need for a concise, clear, well-argued, and well-presented document that identifies the main issues which, in the real world, can be used by management to make decisions.

Markers look at the quality of your understanding, research, analysis, and presentation. A good assignment should demonstrate an understanding of the terminology and how the various forces/influences impact the industry and an organization.

In a good assignment, the student identifies and analyses the main issues asked for in the question. These issues are well-presented and concise; they are appropriately referenced, and the information is supported by the referenced sources of information used. Finally, the analysis is supported by the data, and the material is presented as a business report, not an essay.

The unit outline provides a detailed list of expectations and information that is expected at each grade level and what differentiates each grade.

The basic reading required is the text which provides the initial perspective for this assignment. The next sources of information are current reports (both print-based and electronic) available through the libraries that provide much of the information about different industries and the macro environment (IBIS reports, statistical information, economic analysis, and forecasts). Additional information is often found in business magazines and the business press. The amount of reading does not have to be excessive. Relevance is important, as not all macro-environmental factors are equally important or relevant to all industries/organizations. Students should be guided in their selection of reference material by

  • Recommendations on the unit web site

  • Suggestions found in the unit guide

  • Specific recommendations from the lecturer/tutor and librarians.

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